My Wish Lists Login / Join

Big Vape

The Incendiary Rise of Juul

By: Jamie Ducharme

Write A Review

Paperback | 7 June 2022

At a Glance

Paperback
336 Pages

Dimensions(cm)
22.6 x 14.5 x 2.5

Paperback

RRP $37.39

$35.75

or 4 interest-free payments of $8.94 with

Ships in 5 to 7 business days

"Fast-paced and impressively researched, this detailed account sings."
-Publishers Weekly, starred review

A Publishers Weekly Top Ten Book of the Summer (2021)

A propulsive, eye-opening work of reporting, chronicling the rise of Juul and the birth of a new addiction

It began with a smoke break. James Monsees and Adam Bowen were two ambitious graduate students at Stanford, and in between puffs after class they dreamed of a way to quit smoking. Their solution became the Juul, a sleek, modern device that could vaporize nicotine into a conveniently potent dosage. The company they built around that device, Juul Labs, would go on to become a $38 billion dollar company and draw blame for addicting a whole new generation of underage tobacco users.

Time magazine reporter Jamie Ducharme follows Monsees and Bowen as they create Juul and, in the process, go from public health visionaries and Silicon Valley wunderkinds to two of the most controversial businessmen in the country.

With rigorous reporting and clear-eyed prose that reads like a nonfiction thriller, Big Vape uses the dramatic rise of Juul to tell a larger story of big business, Big Tobacco, and the high cost of a product that was too good to be true.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.